There is a lot of trepidation and uncertainty that surrounds the topic of artificial intelligence (AI), mostly about what that means for the future, how can businesses utlise AI programs to better optimise their day to day running of the business.
First of all what is artificial intelligence and what does it look like? Has someone in Silicon Valley dusted off Dexter from A Perfect Match and finally found him a new job? Not quite, AI comes in various platforms and are designed to mimic human behaviour. The mimicking of human behaviour is a combination of the software learning patterns complimented with inputting robust data over a period of time, the idea is that the information used is constantly captured in real time. The more data, time, the more that AI can start to mimic and learn the behaviour patterns.
The key factor with AI is real time, complimenting your business to work efficiently and effectively. The idea of incorporating AI is not to take away from meaningful relationships but to create a new collaboration between employees and technology, which is outcome focused.
AI is currently used in various forms, LinkedIn has introduced Lenoard, which automates connection emails, views profiles and mimics the behaviour that the profile normally would operate in.
Chatbots are being used constantly on websites, complete with predetermined answers to ensure optimum customer service is being delivered and ensuring their brand is engaging with you. By automating customer responses it frees up time of employees to spend more time on focusing on strategy and meaningful customer experiences.
Businesses are starting to use AI programs in the recruitment process, ensuring that they are getting the best candidate for the job advertised. The AI programs have the ability to scan, read all applications in real time, matching candidates against the business's core values and job description. This eliminates any gender, age, or race bias as it utilising raw data, identifying the best person for the job. The AI program gives the recruiter a robust candidate list with an in-depth analysis of applicants that are best matched to the job posted, saving them a lot of time to focus on the interview stage.
Embracing in technology and incorporating it into your business doesn’t take away from employees day to day tasks rather enhancing them with the ability to perform at higher levels of efficiency leaving behind menial tasks.